The Moderating Effect on Community Intention to Believe in Excellent Islamic Schools Education
Abstract
This research aims to describe and test the independent variables of attitude, subjective norms and self-efficacy, which can influence people's motivation to send their children to excellent Islamic primary and secondary Schools with two moderating variables, Trust and Service involvement. The research design is quantitative survey research. The sampling technique was carried out by purposive sampling. The research respondents were a community in Klaten Regency who intended to send their children to a number of excellent Islamic primary and secondary Schools, with a total number of 110 respondents. The Structural Equation Model test is used in research to simultaneously test the relationship between variables. The results of the validity, reliability and goodness of model tests are declared fit and proven that there is a direct influence of attitude values, subjective norms and cell-efficacy on intentions. The moderating test of the trust and service-involvement variables can strengthen the emotional norm attitude and self-efficacy variables on parents' choices to send their children to excellent Islamic schools. In the future, excellent Islamic schools must maintain or further increase public trust in the quality of learning services. The increasing rate of excellent Islamic primary and secondary education services leads to increasing competitive excellence.
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References
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[24] Mohayidin, M. G., & Kamarulzaman, N. H. (2014). Consumers’ Preferences Toward Attributes of Manufactured Halal Food Products. Journal of International Food & Agribusiness Marketing, 26(2), 125–139. https://doi.org/10.1080/08974438.2012.755720
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[27] Muttaqin, I. (2023). Brand Personality Dimension for Islamic Educational Intitution. Indonesian Journal of Islamic Education Studies, 6(1), 33–49. https://doi.org/10.33367/ijies.v6i1.3757
[28] Razak, K. A. (2017). Islamic Entrepreneurship Model. International Muammalat and Entrepreneurship Conference, 1–22.
[29] Roy, K., Simon, C., Moghadam, P., & Harandi, M. (2023). CL3: Generalization of Contrastive Loss for Lifelong Learning. Journal of Imaging, 9(12), 259. https://doi.org/10.3390/jimaging9120259
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[34] Tran, H. T. T., Nguyen, N. T., & Tang, T. T. (2023). Influnces of Subjective Norms on Teacher’ Intention to Use Social Media in Working. Contemporary Educational Technology, 15(1), ep400. https://doi.org/10.30935/cedtech/12659
[35] World Bank. (2022). Learning Losses during Covid-19: Global Estimates of an Invisible and Unequal Crisis. https://documents.worldbank.org/en/publication/documents-reports/documentdetail/099822210272215882/idu0b17fcd5600fa404cab0be570fa1cb97ba906
[36] Yudhy. (2021). The Influence Of Islamic Entrepreneurship Towards The Organization Performance Through Organization Commitment In Ma’soem Group. Amwaluna : Jurnal Ekonomi Dan Keuangan Syariah, 5(1), 103–112. https://doi.org/10.29313/amwaluna.v5i1.5760
[37] Zahra, A., Munandar, J., & Sarma, M. (2022). Factors Affecting The Decision Using Theory Of Planned Behavior (Case Study: Election Of The 2019 President). Jurnal Indonesia Sosial Sains, 3(8), 1136–1148. https://doi.org/10.36418/jiss.v3i8.659
[38] Zaichkowsky, J. . (1986). Conceptualizing Involvement. Journal of Advertising, 15(2), 4–34. https://doi.org/10.1080/00913367.1986.10672999
[2] Ahmad, M. F. (2015). Antecedents of Halal Brands Personality. Journal of Islamic Marketing, 6(2), 209–223. https://doi.org/10.1108/JIMA-03-2014-0023
[3] Alim, A., Sastra, A., & Maulani, M. I. M. (2023). Manajemen Pendidikan Islam Terpadu Sebagai Solusi Problema Pendidikan Masa Kini. Syntax Literate : Jurnal Ilmiah Indonesia, 8(1), 68–88. https://doi.org/10.36418/syntax-literate.v8i1.11040
[4] Amalia, F. A., Sosianika, A., & Suhartanto, D. (2020). Indonesian Millennials’ Halal Food Purchasing: Merely a Habit? British Food Journal, 122(4), 1185–1198. https://doi.org/10.1108/BFJ-10-2019-0748
[5] Amaliyah, E. I. (2015). Relasi Agama dan Budaya Lokal: Upacara Yaqowiyyu Masyarakat Jatinom Klaten. Fikrah: Jurnal Ilmu Aqidah Dan Studi Keagamaan, 3(1), 37–56. https://doi.org/10.21043/fikrah.v3i1.1825
[6] Amrozi, S. R. (2021). Keberagaman Orang Jawa dalam Pandangan Clifford Geertz dan Mark R. Woodward. Fenomena, 20(1), 45–58. https://doi.org/10.35719/fenomena.v20i1.46
[7] Anshori, A., Solikhah, N. A., Aqli, D. R., Musyafa’, M. A., & Apriyanto, S. (2022). Dynamics and New Paradigm of Islamic Education in Indonesia. Scaffolding: Jurnal Pendidikan Islam Dan Multikulturalisme, 4(2), 232–245. https://doi.org/10.37680/scaffolding.v4i2.1573
[8] Apostolopoulos, N., Kakouris, A., Liargovas, P., Petropoulos, D., & Anastasopoulou, E. (2023). Agri-Food Enterprises and Relationship Marketing During COVID-19: A Primary Data Research through Commitment-Trust Theory. Journal of International Food & Agribusiness Marketing, 1–20. https://doi.org/10.1080/08974438.2023.2183300
[9] Astri, W., & Latifah, L. (2017). Pengaruh Personal Attibutes, adversity Quotient dengan Mediasi Self Efficacy terhadap Minat Berwirausaha. Economic Education Analysis Journal, 6(3), 737–751. https://journal.unnes.ac.id/sju/index.php/eeaj/article/view/20284
[10] Aziz, Y., & Chok, N. (2013). The Role of Halal Awareness, Halal Certification, and Marketing Components in Determining Halal Purchase Intention Among Non-Muslims in Malaysia: A Structural Equation Modeling Approach. Journal of International Food & Agribusiness Marketing, 25(1), 1–23. https://doi.org/10.1080/08974438.2013.723997
[11] Bosnjak, M., Ajzen, I., & Schmidt, P. (2020). The Theory of Planned Behavior : Selected Recent Advances and Applications. The Theory of Planned Behavior : Selected Recent Advances and Applications, 16(3), 352–356. https://doi.org/10.5964/ejop.v16i3.3107
[12] Brown, J., Crosno, J., & Tong, P. Y. (2018). Is the theory of trust and commitment in marketing relationships incomplete? Industrial Marketing Management, 77. https://doi.org/10.1016/j.indmarman.2018.10.005
[13] Cruz, L. da, Suprapti, N. W. S., & Yasa, N. N. K. (2015). Aplikasi Theory of Planned Behavior dalam Membangkitkan Niat Berwirausaha bagi Mahasiswa Fakultas Ekonomi Unpaz Dili Timor Leste. E-Jurnal Ekonomi Dan Bisnis Universitas Udayana, 4(12), 895–920.
[14] Damanik, D. A. (2019). Kekerasan Dalam Dunia Pendidikan: Tinjauan Sosiologi Pendidikan. Jurnal Sosiologi Nusantara, 5(1), 77–90. https://doi.org/10.33369/jsn.5.1.77-90
[15] Delgado‐Ballester, E., & Munuera‐Alemán, J. L. (2003). Brand Trust in the Context of Consumer Loyalty. European Journal of Marketing, 35, 1238–1258. https://doi.org/10.1108/EUM0000000006475
[16] Ferdinand, A. (2014). Structural Equation Modeling in Management Research (5th ed.). BP Undip -Undip Press.
[17] Ferlia, W., Putra, R. W. Y., MKS, M. F., & Fajar, R. (2023). Analisis Loss Learning Di SMP Insan Mandiri Pada Masa Pandemi Covid-19. Jurnal Simki Pedagogia, 6(2), 386–397. https://doi.org/10.29407/jsp.v6i2.205
[18] Ikhwan, A., & Qomariyah, S. N. (2022). Manajemen Sarana dan Prasarana di Era Disrupsi Sebagai Pendukung Proses Pembelajaran Pasca Pandemi Covid-19. JIE (Journal of Islamic Education), 7(1), 100–114. https://doi.org/10.52615/jie.v7i1.253
[19] Ismala, M., Nazaruddin, M. G. S., Astuti, M., & Alimron, A. (2022). Implementation of The Concept of Education of Boarding Schools in Integrated Islamic School. Tadrib, 8(2), 209–223. https://doi.org/10.19109/tadrib.v8i2.11316
[20] Kasri, R. A., Abdillah Ahsan, Widiatmoko, D., & Hati, S. R. H. (2023). Intention to Consume Halal Pharmaceutical Products: Evidence from Indonesia. Journal of Islamic Marketing, 14(3), 735–756. https://doi.org/10.1108/JIMA-06-2021-0192
[21] Kustiawan, U., & Pandansari, L. (2023). Understanding Restaurant Customers’ Environmental Behavior in the Social Media Context: An Application of Theory of Planned Behavior. Kontigensi : Jurnal Ilmiah Manajemen, 11(2). https://doi.org/10.56457/jimk.v11i2.441
[22] Maichum, K., Parichatnon, S., & Peng, K.-C. (2017). The influence of environmental concern and environmental attitude on purchase intention towards green products: A case study of young consumers in Thailand. International Journal of Business, 201916671. https://www.semanticscholar.org/paper/The-Influence-of-Environmental-Concern-and-Attitude-Maichum-Parichatnon/f752c96b97cc30f4054e4f5f53ae8669cbeca9dc
[23] Marmaya, N., Zakaria, Z., & Desa, M. N. M. (2019). Gen Y consumers’ intention to Purchase Halal Food in Malaysia: a PLS-SEM approach. Journal of Islamic Marketing, 10(3), 1003–1014. https://doi.org/10.1108/JIMA-08-2018-0136
[24] Mohayidin, M. G., & Kamarulzaman, N. H. (2014). Consumers’ Preferences Toward Attributes of Manufactured Halal Food Products. Journal of International Food & Agribusiness Marketing, 26(2), 125–139. https://doi.org/10.1080/08974438.2012.755720
[25] Morgan, R. M., & Hunt, S. (1994). The Commitment Trust Theory of Relationship Marketing. Journal of Marketing, 58(July), 95–112.
[26] Muljawan, A., Sulaeman, S., & Bahri, S. (2023). Education Quality Management Model at Integrated Islamic High Schools in Banten Province. Asian Social Work Journal, 8(2), e00249. https://doi.org/10.47405/aswj.v8i2.249
[27] Muttaqin, I. (2023). Brand Personality Dimension for Islamic Educational Intitution. Indonesian Journal of Islamic Education Studies, 6(1), 33–49. https://doi.org/10.33367/ijies.v6i1.3757
[28] Razak, K. A. (2017). Islamic Entrepreneurship Model. International Muammalat and Entrepreneurship Conference, 1–22.
[29] Roy, K., Simon, C., Moghadam, P., & Harandi, M. (2023). CL3: Generalization of Contrastive Loss for Lifelong Learning. Journal of Imaging, 9(12), 259. https://doi.org/10.3390/jimaging9120259
[30] Sang, Y., & Hiver, P. (2021). Engagement and Companion Constructs in Language Learning: Conceptualizing Learners’ Involvement in the L2 Classroom. In Student Engagement in the Language Classroom. Multilingual Matters.
[31] Setiawan, B., Afiff, A. Z., & Heruwasto, I. (2020). Intergrating the Theory of Planned Behavior with Norm Activation in Pro-Enviromental Context. Social Marketing Quarterly, 26(3), 244–258. https://doi.org/10.1177/1524500420949220
[32] Suhendro. (2023). Halal Product Guarantee Law on Grab Food application services in Providing Protection to Consumers. Journal of Law and Sustainable Development, 11(12), e2681. https://doi.org/10.55908/sdgs.v11i12.2681
[33] Teristonia, N. L. P., Widiana, I. W., & Bayu, G. W. (2022). Fenomena Learning Loss pada Siswa Sekolah Dasar Pasca Pandemi Covid-19. Jurnal Ilmiah Pendidikan Dan Pembelajaran, 6(3), 477–487. https://doi.org/10.23887/jipp.v6i3.57469
[34] Tran, H. T. T., Nguyen, N. T., & Tang, T. T. (2023). Influnces of Subjective Norms on Teacher’ Intention to Use Social Media in Working. Contemporary Educational Technology, 15(1), ep400. https://doi.org/10.30935/cedtech/12659
[35] World Bank. (2022). Learning Losses during Covid-19: Global Estimates of an Invisible and Unequal Crisis. https://documents.worldbank.org/en/publication/documents-reports/documentdetail/099822210272215882/idu0b17fcd5600fa404cab0be570fa1cb97ba906
[36] Yudhy. (2021). The Influence Of Islamic Entrepreneurship Towards The Organization Performance Through Organization Commitment In Ma’soem Group. Amwaluna : Jurnal Ekonomi Dan Keuangan Syariah, 5(1), 103–112. https://doi.org/10.29313/amwaluna.v5i1.5760
[37] Zahra, A., Munandar, J., & Sarma, M. (2022). Factors Affecting The Decision Using Theory Of Planned Behavior (Case Study: Election Of The 2019 President). Jurnal Indonesia Sosial Sains, 3(8), 1136–1148. https://doi.org/10.36418/jiss.v3i8.659
[38] Zaichkowsky, J. . (1986). Conceptualizing Involvement. Journal of Advertising, 15(2), 4–34. https://doi.org/10.1080/00913367.1986.10672999
Published
2023-12-30
How to Cite
MARJUKAH, Anis et al.
The Moderating Effect on Community Intention to Believe in Excellent Islamic Schools Education.
Al-Hayat: Journal of Islamic Education, [S.l.], v. 8, n. 1, p. 98-112, dec. 2023.
ISSN 2599-3046.
Available at: <https://alhayat.or.id/index.php/alhayat/article/view/507>. Date accessed: 19 sep. 2024.
doi: https://doi.org/10.35723/ajie.v8i1.507.
Section
Studi of Madrasah (formal Islamic educational institutions)
This work is licensed under a Creative Commons Attribution 4.0 International License.
